April 14, 2025

The KPIs I Give to Leaders Who Ask: ‘How Do We Know If AI’s Working?’

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If you’re asking “How do we know if AI is really working?” this article is your answer. Business futurist Morris Misel shares the human-centred KPIs he uses with CEOs and leadership teams to measure what matters beyond efficiency.

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March 4, 2025

{+Podcast} The Skype is Falling, The Skype is Falling!

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Skype had 21 years before irrelevance caught up with it. What went wrong? And how can businesses avoid the same fate? Morris Misel dives into brand evolution, disruption, and the key strategies needed to stay relevant in an ever-changing market.

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