We’re Not Just Using AI Differently — We’re Needing It Differently
In 2025, people aren’t just using AI to think better — they’re using it to feel better. Morris Misel explores what this shift means for strategy and leadership.
Sleeping on the Future: What Beds, Brains, and Boredom Have Taught Me
In 2013, I told Simmons, Serta and Sealy their beds would soon become wellness hubs. They didn’t quite believe it. Now, it’s the norm. Here’s what that shift tells us about foresight, sleep, and what’s still hiding in plain sight.
You Make 35,000 Decisions a Day—But How Many Are Still Yours?
We’re not just choosing differently—we’re starting to think in ways evolution never taught us. Morris Misel unpacks the quiet revolution reshaping decision-making in life, leadership, and strategy.
The Tech Talk Shuffle: How AI’s Evolving—and Why You Should Care
Morris Misel unpacks the magic behind AI learning, digital memory, music apps like Suno AI, and the rise of your digital twin—live on Radio 3 with Phil. Real tools, real insight, and a dash of humour.
The KPIs I Give to Leaders Who Ask: ‘How Do We Know If AI’s Working?’
If you’re asking “How do we know if AI is really working?” this article is your answer. Business futurist Morris Misel shares the human-centred KPIs he uses with CEOs and leadership teams to measure what matters beyond efficiency.
Your AI Remembers Everything—Welcome to the Age of Digital Twins
AI memory has just been switched on—and with it, your Digital Twin. In this latest foresight from Morris Misel, discover what this moment means for leadership, marketing, decision-making, and how we prepare the next version of ourselves.
