1. Australia has always had colour television 2. Cut and paste has never involved scissors 3. Heart-lung transplants have always been possible 4. The internet has always existed 5. Computers access has always been readily available 6. Bill Gates has always been worth a billion dollars 7. Kentucky Fried Chicken has always […]
The definition of retail utopia has to be a long line of eager cashed up customers, happy and eager staff, high profitability, and paying low rent in a great location. But how do you achieve it? In our real world it may be difficult to reach this nirvana, but there may be another way and […]
Within 24 hours the face of retail as we know it, will change forever, and will continue to change every 24 hours thereafter and it has nothing to do with Wesfarmers, Coles or any other retailer or takeover bid. It has everything to do with you. Within 24 hours you will have had customers through […]
According to Australia’s leading business Futurist, Morris Miselowski, 2007 is going to be an extraordinary year for Australian business, one of on going change across most business fronts. This is in line with Morris’s belief that we have experienced more change in the last 2 years than in the previous 20 years and that in […]
We all make decisions that we believe are unique to us, but the reality is that we make these with a generational mindset. Demographics research, the statistical study of a population, shows that people born within similar time periods share common beliefs, morals, expectations as well as work and spending habits. By using this categorising […]
The pace of change in business communication is phenomenal. Five years ago I was convincing clients they needed emails, three years ago websites, one year ago blogs and now the latest buzz in business to business communication is hearing and seeing. Technology and demographics, the two key drivers in this era of rapid change, leads […]